Do you want to rank higher on Google and drive more organic traffic to your website? If so, you need to learn the fundamentals of SEO, or search engine optimization. SEO is the art and science of optimizing your website and web pages for the search engines and the users. SEO can help you boost your online visibility, credibility, and authority in your niche or industry. In this online SEO program, you will learn the essential SEO skills and strategies that will help you get found on Google. You will learn how to: Conduct keyword research and find out what your target audience is searching for Create high-quality, relevant, and engaging content that matches the search intent and satisfies the user needs Build links from other authoritative and trustworthy websites that signal your website’s value and relevance Optimize your website’s technical aspects, such as speed, security, crawlability, indexability, and usability Improve your website’s user experience and design, such as mobile-friendliness, navigation, layout, and accessibility By the end of this online SEO program, you will have a solid understanding of how SEO works and what factors Google considers when ranking websites. You will also have the practical skills and tools to implement SEO best practices and tips on your own website or for your clients. Whether you are a beginner or an intermediate SEO learner, this online SEO program will help you take your SEO game to the next level.
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